Category: Indie Game Marketing

Is outsourcing right for you? Learn the ins and outs of outsourcing indie game marketing, along with the benefits and drawbacks it can bring.

Focusing on vanity metrics like likes and followers is a waste of time for indie game developers. Find out what game marketing is important.

Steam Tags are keywords that describe your game and help it to be found by potential customers who are searching for games like yours.

How do you find people who don't yet know about your indie game but would be interested in playing it? Well, that is where the marketing funnel comes in.

Explore the world of game jams and discover how they can help you unleash your creativity and develop your game design skills!

Here's how to write a tagline for a game in 5 easy steps: 1) Have a mission, 2) Evaluate your ideas, 3) Write a paragraph, 4) Condense the...